Brandy Zadrozny moves from NBC News to MSNBC as the network's post-Comcast newsroom takes shape [View all]
Source: Fast Company
Versant, the new company that’s being spun off from Comcast, and which will be the new home to several of its cable networks, is building out a new, independent news-gathering operation as it disentangles MSNBC from NBC News.
For decades, the two brands worked hand-in-hand, sharing reporting and resources. However, with the two entities soon to be part of different companies, they need to decouple, which includes determining where some of the company’s talent will go.
That’s a complicated process, and it means that MSNBC, for the first time since its inception in 1996, will rely on its own stable of reporters and correspondents, rather than the combined efforts of its staff and NBC News.
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Brandy Zadrozny is joining MSNBC as the network’s new senior enterprise reporter, based in New York. She moves to the new role after serving as a senior reporter at NBC News, where she covered the internet with a focus on politics, tech, and extremism.
Read more: https://www.fastcompany.com/91361764/msnbc-spins-off-comcast-nbc-news-brandy-zadrozny
Similarly, Comcast's Sky News in the UK shares a name (but not corporate ties) with another channel Sky News Australia. The UK Sky News is a regular straight news channel, but Sky News Australia is Fox News in Australian accents.
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