Although the guidelines I posted here ask people not to post to criticize artists others like, this Oasis reunion tour

[Ranting Randy]

22. Marketing includes trying to create demand, (they did a great job here)...

it includes booking venues at strategic times that can sell out and all the PR that goes on to create a sell out. It includes working with radio stations a year or more in advance to say good things about the upcoming tour.

Where I live they started hyping the reunion 8 months before the show! (I hear it might happen, I hear it will happen, the brothers are going to fight and cancel it, the tour is on here are the probable dates, here are the real dates, tickets will go on sale soon, ticket give aways before they are on sale, tickets on sale at noon, etc.)

Marketing includes organizing/planning merch., reviews, album sales, ticket give aways, public relations and everything done to sell a product.

Forbes: Marketing encompasses every part of a plan to turn a prospective consumer into a happy and satisfied customer. It includes everything from market research to advertising. The goal of marketing is to convince a person that your product is worth investing in, establish brand loyalty and increase overall sales.

I used to do concert review and interviews. Rave reviews happen when happy writers had a good time at a show that they enjoyed.

Bands somehow "remembered" me from the previous year (did I have the same girlfriend? etc. I'm sure that was because I had such an amazing personality and had nothing to do with trying to create a good relationship with the interviewer, right?

I turned down interviewing and reviewing an Elvis show because I didn't like his music and could not write a fair review. Tickets sell out when happy customers bought a product that was effectively marketed to them.